Our CRM-Cloud for Retail has been built from the ground up to include features needed for retailing. Retailing ranges from small, sole enterprise operations to large chain stores and includes everything in between, department stores, specialty stores, fashion, lifestyle or any of its kind and services, discount, loyalty, privilege, catalog, Internet, independent, restaurants and grocery stores. Retailing depends on partner networks to deliver goods and services to their customers. For any business to succeed with its consumers, they need to establish a working relationship that understands the customer. One way of doing so is by implementing CRM.
The term CRM is used to define the tools and methodologies used by an enterprise to manage the relationships it has with its customers. MuseONs state of art Cloud CRM solution in retail can increase customer satisfaction, reduce your costs and improve your company's performance in the marketplace. This CRM software manages your relationships with individual customers to create advantages for both parties.CRM helps you gather information about each of your customers, including preferences and demographic data. You can use such information to segment your market and customize your approach to each group of customers
Our CRM system keeps records of customer purchases and customer service calls. You can keep track of the products each customer has purchased and whether there have been any warranty or dissatisfaction issues with the purchase. This information allows you to send out special offers to customers when the products they have purchased reach the end of their lives. Such a strategy keeps your products in front of the customer just when he might need them and gives him the benefit of lower pricing if he buys from you again.
The overall effect of the CRM we offer is to increase the retention of customers by serving them in a more focused and convenient way. You can further increase this effect by using this CRM software to implement customer loyalty programs. Since the applications already track purchases, you can issue reward points and bonuses to keep valuable customers. Such programs let your further reduce costs because sales to long-term customers are less expensive than sales to new customers. Firms involved in both business-to-business (B2B) and business-to-consumer (B2C) marketing has looked for ways to acquire regular clientele’, which can also be linked to attempts of encouragement in a bid to entice loyalty in customers.